Employees do not ignore benefits—they ignore ambiguous timing. A comms calendar turns enrollment into a project with owners and channels.
#Build the eight-touch sequence
T-21 preview, T-14 guide, T-7 webinar, T-3 reminder, daily last 72 hours, plus manager talking points at T-10.
#Show money, not acronyms
Translate HDHP vs PPO into paycheck and out-of-pocket examples for a median salary band.
#Related guides
Sources
- Society for Human Resource Management. Benefits Communication
- International Foundation of Employee Benefit Plans. Resources
This article is operational education only—not legal advice. Work with qualified counsel for compliance, compensation, and termination decisions in your jurisdiction.